Content is King

content is king

Our latest member to Add your Link shows that content is king when it comes to attracting visitors.

 

Wellsy’s World is only 4 months old and just had his 10.000 visitor. Not bad for a new blog, is it?

 

So I can hear you say: yeah right, if content is king, then what about SEO, tags, Twitters and anything else you can learn from ebooks like Atomic Blogging?

 

Well the logic goes as follows:

 

 

Whatever you do or buy, it all boils down to making sure you have decent content on your blog.

 

It helps when you are blogging:

 

  • each and every day
     
  • about the latest news or
     
  • about anything that can’t be found better explained anywhere else

 

The latter is where your expertise and target audience becomes important: you will attract those visitors that understand and need what you are saying.

 

For instance: there are 1001 sites that explain about SEO, but

 

  • do you talk about some basic SEO to get your content ranked
     
  • or do you talk about the latest tips and tricks that will work today and get outdated next month

 

Both are equally interesting, but wil attract a complete different kind of visitors. So you need to be or:

 

  • consistent, so you keep your visitors from coming back or
     
  • complete but stating up front:
     
    • this post is for this kind of reader
       
    • that post is for that kind of reader.

 

Again, content is king, but you need to make sure for yourself who you want or can be the king of. Meaning: don’t try to attract "everybody" but attract those who are eager to get your part of the story.

 

But how does that work?

 

If the concept is still not too clear for you, then switch on your TV and zap from one channel to the other. TV typically has target audiences.

 

Zap to the channel:

 

  • you have expertise in and
     
  • you feel like you would be the one making the stories.

 

Got your channel? Now do the same but with your blog and blog content :-)

 

Read more about how your blog can get more visitors in Atomic Blogging.

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2 Responses to “Content is King”

  1. Wellsy Says:

    Cool, thanks for highlighting my site in your article! I’ve tried to come up with good quality content for my readers, which in my mind is how you get people to keep coming back – develop a reputation for interesting info that people want to read. Networking is also key, as well.

  2. Linky Love Says:

    You are so totally right Wellsy: it’s all about good content and not about tricks to keep your visitors coming :-)

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